![](https://cdn.myportfolio.com/e1626a7be15b1be224b8c1996bc6d253/67b3fe59f5049babed36c8b2_rw_600.jpg?h=94e91f43526939337f3a34e1c070e21b)
This was the final text, with the second lines added to each character and the "S" modified so as to dip below the baseline of the word.
![](https://cdn.myportfolio.com/e1626a7be15b1be224b8c1996bc6d253/a28367f8d4d2dd68ad5dfe97_rw_600.jpg?h=5f83600887cd39f1a081d450b6e5d494)
This was the original sketch done, giving a sense of what the final logo needed to look like.
![](https://cdn.myportfolio.com/e1626a7be15b1be224b8c1996bc6d253/348ce802e09191f850daac12_rw_1200.jpg?h=06fcb319b98d08a170234e904e332517)
Here you can see the cupcake icon of the logo being detailed over an old-time cupcake illustration.
![](https://cdn.myportfolio.com/e1626a7be15b1be224b8c1996bc6d253/5ac76fba5bbc91b7c478e049_rw_1200.jpg?h=59a2aa19342597e4ea17484f45c45e0b)
This is the final logo.